Bluetek Global, a visionary initiative, is dedicated to pioneering sustainable and innovative solutions for the measurement and filtration of indoor air quality. They achieve this through their unique technology, data science, and a strong commitment to human-centered actions.
As Bluetek Global expanded and evolved, venturing into new frontiers with their —Engineering, Home, Sense, and Mobility sub-brands, and their existing brand identity needed a significant overhaul. They sought a logo and symbol that would more accurately encapsulate their essence—a clean, expert-driven, technological, innovative, and original identity. This transformation would serve as the cornerstone for not only the brand's architecture but also the development of product families. Following the branding and visual world designs I meticulously crafted for them, Bluetek emerged as a rejuvenated entity, positioned to reflect its true character and aspirations within the industry.
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